Combate channel will continue to deliver live GLORY events to Brazilian fight fans
DENVER – GLORY, the world’s premier stand-up combat league, and Globo, the leading broadcast television network in Brazil, today announced an extension to their existing broadcast agreement.
Since 2017, GLORY and Globo have partnered to bring Brazilian fight fans the best in stand-up combat, including live GLORY numbered and SuperFight Series events, “GLORY Rewind” and “Best of GLORY” shows utilizing the kickboxing leader’s massive library, and “Inside GLORY” shoulder programming.
GLORY programming will continue to air on Combate, the home for fighting in Brazil.
“With Combate, Globo has created an unparalleled destination for fight fans in Brazil,” said Marshall Zelaznik, CEO, GLORY. “The best of mixed martial arts, grappling and in GLORY’s case striking, are all showcased on Combate. We are thrilled to be able to create opportunities for this fast and dynamic sport to reach an engaged fanbase through our continued partnership with Globo.”
“Combate is the main player of fights in Brazil and we are always paying attention to our consumers to deliver the best and most complete experience of this universe in all platforms. It’s an honor to announce an extension to our existing broadcast agreement with GLORY,” said Marcos Botelho, Globo group’s Product Manager.
Glory Partners With Ott Streaming Service Xumo
Dedicated channel offers viewers hundreds of hours of top-tier kickboxing content
DENVER – GLORY, the world’s premier stand-up combat league, today announced a partnership with XUMO, the premier LIVE and video-on-demand (VOD) over-the-top (OTT) service for the digital age.
Through the partnership, GLORY will provide hundreds of hours of kickboxing content – including archived fight cards, pre and post-fight interviews, shoulder programming and more – to bolster XUMO’s expansive sports and entertainment lineup.
The newly developed GLORY channel (#729) is now the exclusive home for kickboxing on XUMO, also representing the platform’s first combat sports partner.
Built and designed with discovery in mind, XUMO currently offers 140 free channels featuring live and on-demand entertainment. The diverse digital network is available in 20 million U.S. households via smart TVs, mobile apps, and set top boxes, including native integration with LG Electronics, Panasonic, and Hisense and Sharp smart TVs.
“We are excited to partner with XUMO as part of a continued effort to expand our digital footprint and bring the most exciting combat sport to new audiences,” said Nadim Tannous, Vice President of Digital, GLORY. “From the carefully curated channel lineup and cutting-edge integrations with brand partners like LG [Electronics], it’s clear that our vision for what entertainment can be aligns perfectly with theirs.”
“The GLORY channel addition represents XUMO’s commitment to provide viewers with more choice and the opportunity to consume more on-demand sports,” said Stefan Van Engen, Senior Vice President, Content Programming and Acquisitions at XUMO. “We’re thrilled to feature GLORY in an OTT environment and believe the collaboration will reach both combat sports enthusiasts and new audiences.”
For more information about GLORY, visit glorykickboxing.com. To watch GLORY or learn more about XUMO, please visit xumo.tv or download the XUMO app on compatible devices.
Founded in 2012, GLORY is owned and operated by GLORY Sports International (GSI), a professional martial arts organization and television content provider that maintains offices in Denver, Amsterdam, and Singapore. GLORY programming is seen in over 200 territories. GLORY kickboxing rules are comprised of a mix of several combat disciplines including Karate, Muay Thai, Tae Kwon Do and traditional Boxing. Like us on Facebook, follow us on Twitter @GLORY_WS, and visit us online at glorykickboxing.com.
A streaming television company based in Irvine, California, XUMO delivers over-the-top (OTT) video-on-demand (VOD) and LIVE digital channels direct to consumers through smart TV, mobile and other streaming device integrations. Through strategic partnerships with LG Electronics, Hisense Company, Ltd., VIZIO and Panasonic, XUMO has developed one-click access for consumers to stream 140 free channels. Channel Plus, exclusively powered by XUMO, for 2012 to 2017 LG smart TVs with Netcast 3.0 to 4.5 or webOS 1.0 to 3.5 presents consumers with OTT content in both linear and VOD formats. XUMO for Hisense, is available as a virtual input, the first of its kind, on 2017 Hisense and Sharp smart TVs. A step above standard OTT companies, XUMO is also available as a button on the remote control for 2016-2017 VIZIO D-Series and SmartCast smart TVs, the Chromecast build in VIZIO smart TVs.
XUMO brings consumers 140 premium digital channels via applications that are fully equipped with content recommendations, curated programs and dynamic ad insertion capabilities. XUMO is also available on several other smart TV brands such as Samsung and Funai Electric Co., Ltd. who manufactures and sells Magnavox, Philips and Sanyo in North America as well as iOS, Android and Roku devices. Learn more about XUMO at www.xumo.tv and follow @XumoTV on Twitter.